Quick Definition

Customer service in finance refers to the support and assistance financial institutions provide to their clients to manage their accounts, resolve issues, and enhance their overall banking experience.

Examples

• 1A bank customer calls the helpline to dispute a transaction they did not authorize.
• 2A customer visits a bank branch to get assistance in setting up online banking.
• 3An insurance client contacts customer service to file a claim after an accident.
• 4A credit card holder uses a mobile app's chat feature to inquire about reward points redemption.

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